[ref. g1424402] Direct Marketing Manager - Waikato & Bay of Plenty
Hamilton
The Direct Marketing Manager leads all marketing activity to acquire, retain and convert clients, as such they are a major driver of the success of our business.
The Direct Marketing Manager will be responsible for actively seeking out and engaging customer prospects in order to boost top-line revenue growth, customer acquisition levels and profitability. They also maintain a culture of continual improvement and development, and accountability within GreenSide and they consistently role model the GreenSide values.
Key Performance Indicators:- Achieve at least 20 x qualified insulation and/or heat pump leads through direct marketing or other marketing and advertising campaigns.
- Achievement 95% of customer satisfaction rate submitted via Google reviews.
- Maintain 100% data entry accuracy within Customer Database Software.
- Must be able to build effective networks and working relationships with key internal and external stakeholders.
- Communicate effectively both orally and in writing to a wide range of audiences.
- Demonstrates an understanding of, and is responsive to the diverse concerns of clients, management and staff.
- Represents the organisation and acts to achieve its interests.
- At least 2 years relevant direct marketing experience
- Experience of brand marketing
- Experience of client-focussed marketing; strategy and execution (promotions, events etc.)
- Excellence in planning and execution
- Understanding of managing expenditure to budgets
- Reporting on marketing and sales activity success
- Understanding of relevant trades industry
- Relevant business degree or diploma
- Understanding of wider business environment and data analysis to gain performance insights
- The role of the Direct Marketing Manager requires the ability to travel to various locations across Waikato and Bay of Plenty on a daily basis for marketing, advertising and promotional activities.
- Clean Full NZ Drivers Licence
- Guaranteed minimum of 40 hours per week
- Hourly rate between $30-$35 per hour depending on experience
- Company fuel card for work related travel
Hamilton
to hear from you.
Key Responsibilities:
Provide data-led support for the Marketing department, including:
• Selecting customer segments for targeted direct marketing campaigns
• Performing data extractions to support the Contact Centre
• Monitoring...
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