Marketing Specialist

Join G&Light Homes – a fast-growing residential construction and property development company. We are looking for a creative and results-driven Marketing Specialist to join our team in Auckland. This role is ideal for someone with qualifications or experience in digital marketing, content creation, and brand promotion.

Hourly rate: $32 to $36 depending on experience

Key Responsibilities:

• Develop and implement marketing strategies to support company growth in construction and property development.
• Manage digital marketing campaigns across TradeMe, Facebook, LinkedIn, Google Ads, TikTok, Xiaohongshu, and company website.
• Create engaging content, including short videos, social media posts, and promotional materials.
• Plan and execute advertising campaigns to generate qualified leads and increase brand visibility.
• Conduct market research to identify trends, customer preferences, and new business opportunities.
• Manage the promotion of house and land packages and building materials through online and offline channels.
• Organise and promote brand events, workshops, and developer activities to engage target audiences.
• Analyse marketing data and campaign performance to improve campaign effectiveness and lead conversion.
• Manage marketing budgets and timelines to deliver projects efficiently and on schedule.

Requirements:

• Diploma or higher qualification in a relevant field (such as Marketing, Digital Media Design, Advertising, etc.) OR at least 3 years of relevant work experience.
• Solid understanding in digital marketing, social media management, and content creation.
• Skills in video editing, graphic design, or visual communication are highly desirable.
• Strong communication skills with proficiency in English; ability to speak Chinese or Korean is a plus but not mandatory.

If you feel you are well-suited for this position, please send your CV and a cover letter detailing why you are the right candidate.