Digital Marketing Specialist

Salary: NZD $30 – $35 per hour (commensurate with skills and experience)

The Digital Marketing Specialist will be responsible for developing, implementing, and optimising digital marketing strategies to support business growth.

Key responsibilities include:

• Developing and executing integrated digital marketing strategies aligned with overall business objectives
• Planning, managing, and optimising paid digital campaigns, including Google Ads, social media advertising, and other online platforms
• Managing website content, SEO and SEM activities to improve online visibility and lead generation
• Analysing digital marketing performance using analytics tools and preparing performance reports with actionable insights
• Managing social media strategy, content planning, and audience engagement across relevant platforms
• Coordinating email marketing campaigns and marketing automation workflows
• Conducting market and competitor analysis to identify digital growth opportunities
• Managing relationships with external digital agencies, media platforms, and service providers
• Ensuring digital marketing activities comply with New Zealand advertising standards and privacy regulations

Skills and Experience Required:

• A Bachelor’s degree or higher qualification in Marketing, Digital Marketing, Business, Communications, or a related field;
• Proven ability to plan, execute, and evaluate digital marketing campaigns independently
• Strong analytical, communication, and stakeholder management skills

Please submit your CV and a cover letter outlining your qualification, experience and suitability (visa status) for the role.